"YOUTUBE AND BEYOND" Using Online Video to increase your Market Share

We all know about YouTube, and the pervasiveness of viral video. But, aside from the 90 seconds of entertainment we receive watching the latest skateboarding cat, is there a business model hidden within this realm of "Internet Video?"
As media professionals, we need to learn to take advantage of the plethora of opportunities available for online video, both for our own self-promotion and as a "value add" we can sell to our clients.
This month's meeting will provide an overview of these opportunities, including reviews of specific sites, software and services that will help you spread your videos far beyond your own backyard.





WHERE:  SAC Digital Media Center    

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The Digital Media Center (DMC) of Santa Ana College is not on the main campus! It is a modern freestanding building on Bristol St at the corner of Wilshire only one block north of Edinger (and Mater Dei High School.)

FROM THE 5 Fwy: exit onto the 55 Fwy heading south toward Newport and take the second exit onto Edinger. Turn Left (west) and follow Edinger about 3.2 miles to Bristol. Turn right onto Bristol and turn left at Wilshire (next traffic light) and turn into the DMC lot.

FROM THE 405 Fwy: Exit onto Bristol and drive past South Coast Plaza aprox 3.5 miles crossing MacArthur, Warner and Edinger. Turn left at Wilshire and turn into the DMC lot.

FROM THE MAIN CAMPUS of SAC at 17th street and Bristol, head south on Bristol toward South Coast Plaza. About 2 miles at the corner of Wilshire turn right into the DMC.
Light dinner and refreshments available before the meeting.


The SAC Digital Media Center is a unique partnership between, Rancho Santiago Community College District, Santa Ana College, the City of Santa Ana and US Dept of Commerce. It includes a business incubator for Media/Tech start-up companies, state of the art studios and post-production facilities for education in video, music and graphic arts/animation as well as Public Service Institute business seminars.